Legal

Privacy Policy

Last Updated:

At IcyPluto, your privacy and the protection of your personal data are of utmost importance to us. This Privacy Policy explains how we collect, use, share, and safeguard the personal information you provide when using our website (new.icypluto.com) and any of our services, including AI marketing tools, Generative Engine Optimization (GEOMaxx), AI SEO tools, webinars, masterclasses, content tools, and enterprise AI CMO solutions. By accessing or using our platform, you consent to the practices described in this Privacy Policy.

We encourage you to read this Policy carefully. If you do not agree with any part of this Privacy Policy, you should refrain from using our platform or providing any personal information.

1

Information We Collect

We collect various types of information to provide, improve, and personalise our services:

  • Information You Provide: When you register, book a demo, submit an enquiry, attend a webinar or masterclass, or interact with our platform, we may collect your name, email address, phone number, company details, and any other information you voluntarily provide.
  • Usage Information: We automatically collect data about your interactions with the platform, including pages visited, tools accessed, session duration, features used, and other engagement metrics.
  • Technical Information: To improve platform functionality and security, we collect device information, browser type, operating system, IP addresses, language settings, and similar technical data.
  • Cookies and Tracking Technologies: We use cookies, web beacons, and similar technologies to enhance user experience, remember preferences, analyse usage patterns, and deliver personalised content. Cookies may also help us understand how users interact with the platform to optimise performance.
2

How We Use Your Information

Your personal information is used for purposes that include, but are not limited to:

  • Providing, managing, and personalising access to our tools and services
  • Processing demo requests, enquiries, and subscriptions
  • Communicating important updates, service notifications, or promotional offers (where consented)
  • Delivering customer support and responding to enquiries or complaints
  • Analysing platform usage to improve content, features, and user experience
  • Conducting research and generating reports to enhance marketing outcomes
  • Ensuring platform security, detecting and preventing fraudulent activity, and enforcing platform policies

Aggregated, de-identified, or anonymised data may be used for research, marketing insights, or reporting purposes, without identifying individual users.

3

Sharing and Disclosure of Information

IcyPluto does not sell, trade, or rent your personal information to third parties. We may share your data with trusted partners, service providers, or vendors solely for operational purposes, such as payment processing, analytics, IT support, or service delivery.

We may also disclose your personal information when required by law, legal process, or to protect the rights, property, or safety of IcyPluto, its users, or others. Such disclosures may include compliance with court orders, regulations, or law enforcement requests.

In addition, in the event of a merger, acquisition, or sale of assets, your information may be transferred as part of the business transaction, subject to this Privacy Policy.

4

Cookies, Tracking, and Analytics

Our platform uses cookies, pixels, and similar technologies to improve your experience, track usage, and deliver personalised recommendations. Cookies may help the platform remember your preferences and session details.

You may choose to disable cookies through your browser settings. However, certain features may not function properly without cookies, including personalised recommendations and interactive tools.

We use third-party analytics services, including Google Analytics and Google Tag Manager, to monitor website performance, understand user behaviour, and optimise content delivery. These services collect information such as IP addresses, pages visited, and session duration.

5

Data Security

IcyPluto employs industry-standard technical and organisational measures to protect your personal information from unauthorised access, disclosure, alteration, or destruction. Security measures include encryption, secure servers, access control, regular audits, and employee training on data protection.

While we take reasonable precautions to safeguard your data, no system can guarantee absolute security. By using IcyPluto, you acknowledge and accept the inherent risks of storing and transmitting digital information.

6

Retention of Data

We retain your personal information only for as long as necessary to provide services, fulfil legal obligations, resolve disputes, or enforce our agreements. Certain data, such as demo request history or communication records, may be retained for regulatory compliance.

Aggregated or anonymised data may be retained indefinitely for research, analysis, or platform improvement.

7

User Rights

Depending on your jurisdiction, you may have the right to access, correct, or delete your personal information. You may also request restriction of processing or object to certain data uses, including marketing communications.

To exercise your rights, you may contact IcyPluto at admin@icypluto.com. We will respond to your requests in accordance with applicable data protection laws.

8

Third-Party Services

IcyPluto may integrate with third-party services, platforms, or tools, including payment processors, cloud storage providers, analytics platforms, or content partners. These third-party services may collect and process your information in accordance with their own privacy policies. IcyPluto is not responsible for the practices of third-party providers, and you should review their policies before interacting with their services.

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Updates to This Privacy Policy

IcyPluto may update this Privacy Policy periodically to reflect changes in our practices, technologies, or legal requirements. The latest version will always be posted on the website with the “Last Updated” date. Continued use of the platform constitutes acceptance of the updated Privacy Policy.

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Contact Information

For questions, concerns, or requests regarding this Privacy Policy or your personal data, please contact IcyPluto at admin@icypluto.com.

Questions about your data?

Our team is happy to help with any privacy-related enquiry.

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