Agentic AI for Marketers to Win in AI-Powered Search
Reach millions of consumers discovering brands through AI. Track AI visibility, grow brand mentions, and let Pluto implement your GEO strategy automatically.
120+ reviews on G2
85+ reviews on Capterra
marketing teams
Your AI presence, fully visible
One dashboard to monitor AI visibility, sentiment, and competitors across every AI model ChatGPT, Google Gemini, Claude, Perplexity, and Copilot.
Visibility up +12% this month
AI Insight: Your visibility increased +12% this month — Reddit mentions drove 34% of that growth.
View Details100 tools track. IcyPluto implements.
Every SEO and AI optimization tooltells you what's wrong. IcyPluto is the only platform that also fixes it — handling LLM optimization, Generative SEO, and brand mentions across AI models, not just search engines.
Other tools






They tell you what's broken.
You do the fixing.
IcyPluto
Tracks + Implements
Pluto finds it and fixes it.
While you focus on strategy.
Build AI-powered workflows
Design multi-step automations for AI search monitoring, reasoning, and content response — all in one visual workspace.
Monitor prompt share across your tracked models and trigger recovery the moment it slips.
Pull the affected prompts, top citations, competitor gains, and the last winning copy block.
Route the workflow by loss severity, ownership, and whether the team needs instant action.
Package the prompt gaps, page fixes, and a handoff summary for the growth squad.
Send the brief to SEO or product marketing for a fast approval before rollout.
Log the dip, add it to the weekly digest, and keep tracking the trend.
Pluto Works for You.
24 Hours a Day, 7 Days a Week.
IcyPluto doesn't just surface insights — it acts on them. Your autonomous agentic AI CMO scans millions of AI searches, closes every visibility gap, and builds your LLM optimization strategy while you sleep.
Scans for 10 Million+ Searches
Always watching
Pluto continuously scans 10 million+ AI searches across ChatGPT, Perplexity, Google Gemini, Claude, Copilot, and more — tracking every brand mention, ranking, and sentiment shift in real time.
10 Million+
Searches Scanned
50K+
Scans Per Day
From Zero to Full GEO Visibility
in 5 Steps
IcyPluto takes your brand from invisible in AI models to the most-cited result — automatically.
Step 01
Connect Your Brand
Link your website, GA4, Google Search Console, and Lighthouse in minutes. Pluto ingests your existing data and builds a baseline of your current AI and search visibility. No code required. First scan completes in under 60 seconds.
Pluto connects via OAuth — no code required. Your first scan completes in under 60 seconds and generates a full AI visibility baseline score.
Try the GEO demo free →Trusted by Marketing Teams Worldwide
Real results from brands winning in AI-powered search.
Built on Research Across
10,000+ Companies
Our findings on Answer Engine Optimization, Generative Engine Optimization, and AI Search Optimization come from the largest study of brand visibility in AI models ever conducted.
Generative Engine Optimization
GEO73%
of AI-cited brands had structured entity data
Brands with proper entity markup are 4.2x more likely to be cited in AI-generated answers than those without. Generative Engine Optimization starts with your entity architecture.
Answer Engine Optimization
AEO61%
of top AI answers use FAQ-structured content
FAQ clusters and direct-answer formats are the #1 content structure cited across ChatGPT, Perplexity, and Google Gemini. Answer Engine Optimization is no longer optional.
AI Search Optimization
SEO × AI3.8x
more AI traffic with GEO + SEO alignment
Brands that align traditional SEO with Generative SEO best practices see 3.8x higher AI model referral traffic within 60 days. AI Search Optimization and SEO work best together.
Research cited by
Our findings on Generative SEO, LLM optimization, and brand mentions in AI-generated answers have been cited in academic research on generative search visibility.

Indian Institute of Technology Delhi
“Generative AI Citation Patterns in Large Language Models”
2024

Princeton University
“Brand Entity Representation in Generative Search Systems”
2024
Awarded for Innovation in AI Marketing
IcyPluto is recognized globally as a pioneer in Generative Engine Optimization and AI-native marketing intelligence.

AI World Organization
Innovative Company of the Year
Recognized for breakthrough innovation in Generative Engine Optimization and AI visibility intelligence.

GMA Council
Most Innovative Marketing Technology
Awarded for pioneering AI-native marketing infrastructure and autonomous GEO implementation at scale.
Brands Winning in AI-Powered Discovery
Real results from marketing teams using IcyPluto to dominate GEO, AEO, and AI visibility.
FinTech Scale
Financial Technology
+312%
AI model citation growth
“IcyPluto completely transformed how we appear in AI-generated financial advice. We went from invisible to the most-cited fintech tool on Perplexity.”
Sarah Chen
VP of Growth
ClearBank
Digital Banking
$2.4M
attributed to AI-driven traffic
“We always knew AI-powered search was growing — IcyPluto was the first platform that let us actually measure and act on it. The ROI clarity is unlike anything we'd seen before.”
Marcus Webb
Chief Marketing Officer
GrowthCo
B2B SaaS
8hrs → 20min
weekly GEO reporting time
“Our marketing team was spending 8 hours a week manually checking brand mentions in AI models. IcyPluto automated all of it — and the content it generates actually gets cited.”
Priya Nair
Head of Demand Generation
120+ Innovative Teams
Powering the next generation of marketing leaders with intelligent agents.
- Target
- Woodland
- McCain
- Lenovo
- HSBC
- Shopify
- Wix
- Yes Bank
- Myntra
- Blackberrys
- Payoneer
- PepsiCo
The Future Is Agentic Commerce
The Future of Search is agentic. AI agents will soon browse, compare, and purchase on behalf of consumers. The brands they trust are the ones they've seen cited most — the ones optimizing their brand mentions and LLM optimization strategy today.
Search Era
Consumers type keywords into Google. Brands compete for blue links.
AI Discovery Era
AI models answer questions directly. Brands compete to be cited in AI-powered search and Generative SEO results.
Agentic Commerce
AI agents discover, evaluate, and purchase on behalf of consumers. Brands must be trusted by AI agents — or risk being invisible entirely.
Brands building AI visibility today will be the ones AI agents recommend tomorrow. Don't wait for agentic commerce to arrive.
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FAQ
Frequently Asked Questions
Everything you need to know about IcyPluto and AI visibility.
Join 500+ brands that track, analyze, and optimize their presence across every major AI model.
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